Life of Confidence
LI:FE of Confidence was Sanlam's metaverse launch experience — a branded world built to make the idea of financial confidence feel spatial and shared rather than brochure-bound. Worldbuild contributed environment art and worldbuilding in production with Black Ginger and King James Group (Accenture Song), on an Unreal lineage.
Recognition
- Gold Loerie — Use of Metaverse, AR and VR
What it tests
Insurance and finance narratives usually flatten into slogans. This expedition tested whether a navigable place could carry institutional messaging without becoming a slideshow in 3D — lighting, prop logic, and traversal pacing as part of the brief, not decoration after the logo land.
Verify
Related: Expeditions, made-in-the-cape-market, Immersion.