FVRM for Absa
CC-BY-4.0
FVRM was a gamified, educational VR experience for Absa at Nampo 2022, the largest agricultural show in the southern hemisphere. It walked farmers through the business opportunities the bank offers agricultural producers. Lumico led concept and narrative; Dale Deacon's team (TeamEpic) built the VR world in Unreal Engine.
Recognition
- Silver Smarties (2022) — Lumico, for the Absa VR experience
What it tests
A trade-show crowd gives you minutes, not hours. FVRM tested whether a bank's offer could be played in a single short session on a busy show floor.
Verify
Related: Expeditions, life-of-confidence, Immersion.